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4 PR Tips to Consider Before You Sell Your Business

Filed under: Uncategorized by Trevor Longino

This post coming–once again–from a reaction to John Jantsch’s Duct Tape Marketing Blog, where Jantsch interviews author John Warrillow (who has written Built to Sell) posits that your business is worthless if it “depends on you.”  Obviously, Mr. Warrillow is approaching this from the point of view of someone who looks to develop businesses that will be [...]

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Lose the Flab From Your Social Media Regimen

Filed under: Articles, OvernightPR by Trevor Longino

Image by Getty Images via Daylife

Since the holidays, I’ve been on the South Beach diet to lose some of those 20 extra pounds that magically appeared on my midsection this year (wonder how that happened!). That’s inspired me to start providing my social media clients with a lean, mean regimen for their social media program. [...]

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For @jesselamb

Filed under: OvernightPR by Trevor Longino

…because he was so politely insistent about it:

The Feb 9, 2010 Daily Rundown.

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5 Ways to Use Automated Alerts to Slow Pitch the Media

Filed under: Articles, OvernightPR by Trevor Longino

5 tips on using tools like Google Alerts or TweetBeep to monitor the social discussion and use it to improve your ability to pitch a story to journalists and bloggers.

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OvernightPR’s First Article on CommunityMX

Filed under: Articles by Trevor Longino

A friend of mine has written articles for Community MX for a while now, and he mentioned to me that they’ve been looking for content writers. I’m contributing to the site, now, and they have posted my first article there.  It’s part 1 of a two part series about optimizing their pre-built site templates to [...]

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Doterati Hosts Blogger, Marketer Panel & Mixer

Filed under: Doterati by Trevor Longino

Orlando, FL (18 September 2009) –Bloggers and marketers don’t always have the best professional relationship, but doterati, central Florida’s interactive marketing & media association, is looking to help the two groups see eye to eye and learn how to help each other. Starting with a moderated panel consisting of marketers from Massey Communications and the [...]

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Luxury Cruise Ships Square Off in AvidCruiser.com’s Luxury Cruise Line Review

Filed under: Client Work by Trevor Longino

From big names like Regent Seven Seas Cruises to relative unknowns like SeaDream Yacht Club, award-winning travel journalist & publisher Ralph Grizzle offers his advice on the best pick for the luxury cruise of a lifetime
Asheville, NC (PRWEB) August 12, 2009 — There’s no question that luxury cruise lines are offering deeper discounts now than [...]

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Twitter for Charity? German Man Takes Charity & Social Media to New Level

Filed under: Client Work, OvernightPR by Trevor Longino

The 999999Followers Project was created to give a twitter account to a charity with 999,999 Twitter followers and a place to broadcast its message.
(Berlin, Germany) – July 10, 2009 – Twitter, the new Internet service that lets you speak your mind in 140 characters or less – has proven a communication boon for many. One [...]

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Doterati Shows How to Bridge Gap Between Traditional, Interactive Marketing with Educational Luncheon

Filed under: Client Work, OvernightPR by Trevor Longino

Doterati has Guest Speakers Bob Klomp and Lindsey Lawson from WESH’s Digital Marketing Department to Help Explain How to Match Messaging & Branding Between Online and Offline Marketing
(13 July 2009) ORLANDO, FL – Doterati, (www.doterati.com) an Orlando-based organization dedicated to advancing the interactive media community, is hosting an event on Thursday, July 16 2009 that [...]

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Welcome HARO Visitors!

Filed under: OvernightPR by Trevor Longino

OvernightPR.com specializes in writing powerful, keyword-rich releases quickly so that you can maximize the impact of your PR. Whether you’re looking to capitalize on a popular trend or need to get the word out now as part of disaster plan PR, Overnight PR’s talent (which is, well, me) has years of experience writing press releases, [...]

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  • Doterati Shows How to Bridge Gap Between Traditional, Interactive Marketing with Educational Luncheon

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